A Short History of Advertising on the Internet #1

Since the advent of the internet, people have been using it to shill their wares. But how did the unique methods of advertising online pop-up? How was the amazing technology behind programmatic advertising develop and how did the likes of Google and Facebook become such behemoths in the world of online advertising? These are the […]

The Carlsberg Beer Pump: How is it legal?

The Carlsberg Beer Pump on Brick Lane must be seen as a viral marketing success. But there is something which has played on my mind: how is it legal for a company to give out free beer to passersby? How do they stop violent scenes occuring and how do they stop children drinking it – […]